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Skills & Expertise

What I know,
how I work.

In case you're familiar with the buzzwords

Experiment Design|CX Strategy|Service Design|User Research|UX Design

Tools

What a service designer works with most — average usage per tool.

Miro / Mural

40%

Figma / Illustrator / Sketch

30%

Keynote / Powerpoint

20%

Photoshop & InDesign

10%

Methods & Deliverables

Qualitative and quantitative methods I apply, and the deliverables that result.

Qualitative

Workshop facilitation
Interviews & observations
Generative sessions (co-creation)
Usability tests
Service Safari

Quantitative

Online surveys
Google Analytics
Business analytics (NPS, Churn, ROI, CTR)
Behavioural data

Deliverables

Affinity diagrams
Concept sketches
Customer journey maps
Ecosystem maps
Experience flows
Service blueprints
Service scenarios
Stakeholder maps
Personas & need-based profiles
Process maps
Value proposition canvas

Work modes

Agile / Scrum
Design Thinking
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